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Live webinars and masterclasses work to sell courses, there's no doubt about it.
But when your growth and income depend on each one doing better than the last, it's easy to get burnt out and feel trapped in launch mode.
That's where evergreen comes in.
An evergreen course funnel is how a course can sell automatically, around the clock, without launches being the driving force.
Does that mean you can retire launches for good? You can, but you don't have to.
Evergreen and launches actually work really well together.
Evergreen keeps revenue coming in year-round, and launches become a way to spike it when you want to, not because you have to.
Curious how to build one that converts?
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